Arash Shiva

My focus is designing and building systems that efficiently allocate resources while balancing growth, risk, and user trust.

My work spans marketplaces and commerce, from OpenCal helping small businesses fill unused capacity, to leading product design at Groupon, and now at ShareGrid, the largest sharing economy marketplace for creatives. Across these, the core problem has been consistent: making real-time decisions about who gets access to what, at what price, and under what level of risk.

Looking ahead, I’m interested in how these systems evolve as agents begin to transact on behalf of users. This raises the bar for decision quality, as systems need to reason not just about risk and pricing, but also about intent, trust, and long-term outcomes.

I grew up in Seattle (where I currently reside with my wife and two sons), and have lived in Vancouver, B.C. and San Francisco. My personality type is INTJ.